ABOUT US
Our Journey
Watson Distributing’s story is one of resilience, adaptation, and growth. What began as a company focused primarily on providing thermal receipt rolls gradually evolved to meet the changing needs of its clients, ultimately emerging stronger in the face of the global Covid-19 pandemic.
The Early Days: Receipt Rolls as the Foundation
Watson Distributing built its reputation by supplying high-quality POS thermal receipt rolls, primarily to businesses in the retail and hospitality sectors. These rolls, though seemingly simple, were a vital part of everyday transactions, ensuring seamless service in restaurants, cafes, and stores. The company was known for its reliability and customer-centric approach, always ensuring that clients received their supplies on time.
For years, this foundation allowed Watson Distributing to thrive. However, as the world entered 2020, no one could foresee the changes that were about to unfold.
The Impact of Covid-19: A Period of Uncertainty
When the Covid-19 pandemic struck, businesses around the world faced unprecedented challenges. Many restaurants and retail shops, Watson’s primary customers, either closed temporarily or drastically reduced operations. The demand for receipt rolls plummeted as in-person transactions diminished, and with it, Watson Distributing faced a difficult dilemma: adapt or risk being left behind.
The closures left Watson Distributing at a crossroads. The company could have chosen to wait out the storm, but instead, they saw this period as an opportunity to reinvent themselves. The market was shifting, and Watson was determined to shift with it.
The Pivot: Enter To-Go Containers
As the pandemic changed the way businesses operated, there was one area that saw a sudden and overwhelming surge in demand: takeout and delivery services. With restaurants now relying heavily on food delivery, the need for sturdy, reliable to-go containers skyrocketed.
Watson Distributing acted quickly, leveraging its existing relationships and distribution networks to begin offering to-go containers, tamper seal labels and other essential packaging supplies to its clients. The company sourced a variety of containers to meet the needs of different food service businesses, from cafes and fast-food chains to high-end restaurants transitioning to takeout models. This quick adaptation proved crucial to the survival of Watson Distributing.
Beyond Survival: Growth Through Adaptation
The move to expand into to-go containers not only saved Watson Distributing during the pandemic but opened up new avenues for growth. By diversifying its product offerings, the company was no longer limited to just receipt rolls. As businesses continued to evolve, Watson stayed ahead by becoming a one-stop shop for packaging and supply solutions.
In the post-pandemic era, Watson Distributing continues to serve its long-standing customers with receipt rolls but has firmly established itself as a reliable provider of takeout containers. The company’s ability to pivot during a time of crisis has allowed it to thrive in a rapidly changing business landscape.
Conclusion: The Future of Watson Distributing
The journey of Watson Distributing is a testament to the power of adaptation in the face of adversity. From its origins as a supplier of receipt rolls to its successful pivot during the Covid-19 pandemic, Watson has shown that innovation and customer focus are the keys to longevity. Today, the company stands as a trusted partner for receipt rolls, to-go containers, and numerous other related products poised to continue its growth in the years to come.
The story of Watson Distributing is more than a tale of survival; it’s a blueprint for how businesses can not only weather storms but emerge stronger on the other side.
About Watson Distributing
Watson Distributing is your trusted partner in foodservice supplies. With years of experience in the industry, we have built a reputation for delivering high-quality products that meet the demands of restaurants, cafés, and food trucks. Our mission is to support your business by providing the essentials you need to operate efficiently and effectively.
Our Story
Welcome to Watson Distributing!
Our story begins with Peggy Watson, who started her career at a prominent POS company, where she excelled in opening over 200 accounts. During this time, she noticed a growing need for reliable supplies such as thermal paper, ink cartridges, and cards among her clients.
Driven by her vision and determination, Peggy founded Watson Distributing in 1986. With a commitment to quality and customer service, she set out to provide essential products to meet the unique needs of restaurants. Her deep understanding of the industry and dedication to her clients quickly earned Watson Distributing a reputation for excellence.
Over the years, Watson Distributing has grown and evolved. Today, we offer a wide array of high-quality supplies, from to-go containers and cutlery to janitorial supplies, in addition to our original products. Even with our growth, our core values remain the same. We continue to prioritize the needs of our customers, ensuring their operations run smoothly with the best products available.
Peggy’s vision has transformed Watson Distributing into a trusted partner for restaurants across the United States. Thank you for being a part of our journey.
Our Values
Customer Focus
Your satisfaction is our top priority.
Integrity
We conduct business with honesty and transparency.
Innovation
We continuously seek better solutions to meet your needs
Our Business Model
Direct from our wholesale supply warehouse to your doorstep
simplifying your supply chain!